guidelines from jason calacanis
on playing nice within online social systems:

1. Don’t create multiple accounts (sockpuppets) and vote for your own stories.
   [love this one — ed.]
2. Please be involved in the […] community outside of promoting your own sites. Vote for other stories, submit other news stories, and post comments on other news stories.
3. Don’t group vote.
4. Put where you work in in your bio on your member page. I think it’s best to be upfront that you work for the sites you do. There is no rule against putting your own stories up… so say who you are!