A Letter to Maxwell of Apartment Therapy:

hello,
i’m frustrated by the fact that Apartment Therapy, one of my
favorite sites, is one of my least favorite feeds because so little of
the content appears in the feed — just the initial, truncated
sentence. my conversations with feed wizards Feedburner.com have led me
to believe that users really, REALLY prefer full-content feeds, and
that users will even prefer ad-supported feeds over amputated content
feeds.
please consider offering full-content in your feeds — i predict that
many users will thank you and your feed readership will increase.
best,
john